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Richard
Swindell.
CREATIVE THINKING.
PRACTICAL MAKING.

Creative direction / Production / Digital

Relocating to New Zealand

YOUR IDEA, FROM START TO FINISH.

Your idea.My kind ofproject.

I’m Richard Swindell. I bring creative direction, 3D, production, post and digital design together to help you make the whole thing happen.

One specialist task or the complete project.
Let’s see what your idea needs.

The transformation room.20 studies. One window.

01 / 20 studies

Forest House: original wireframe view
Forest House: finished daylight render
AfterBefore

Forest House / daylight

Architecture & environment

Drag across the image. Pick a number to explore.
Use the arrow keys when the image has focus.

Visualise it.Make it.Move it.Launch it.

Places that begin
with a possibility.

Architecture, interiors and imagined environments. I use 3D to explore how a space could look, feel and come together before it exists.

3D modern villa and swimming pool in bright daylightEnlarge
Room to imagine.Architectural visualisation

A little light. A lot of detail.

Materials, atmosphere and perspective turn a model into a place you can picture yourself in.

Sunlit living room with armchairs, large windows and a fireplaceEnlarge
Light makes the room.Interior rendering
Salon interior rendered with warm daylight, mirrors and styling stationsEnlarge
A place with purpose.Interior rendering

The right light.
The smallest detail.

Photorealistic product imagery built around form, materials and texture. From an individual object to the world around it.

Photorealistic Nikon camera model in a studio settingEnlarge
Nikon camera studyProduct visualisation
Lancer skincare jar rendered on a cool textured surfaceEnlarge
Lancer product studyMaterials & lighting
Photorealistic breakfast table scene with cereal, milk and breadEnlarge
Breakfast, built in 3DModelling & rendering

More objects, more detail, more possibilities.

Explore my 3D models on TurboSquid

03 / A moving picture

Press
play.

Visual effects, animation and motion graphics. A look at how I bring the pieces together on screen.

Browse my footage on Pond5

VFX & motion graphics demo reel

Watch on YouTube

Hello. I’m Richard.

A creative eye.
An operator’s
instincts.

I’m a creative director, multimedia producer and hands-on maker with a background across television, film, commercials and corporate media. I’ve led projects from the first pitch through production, post and delivery.

I also own and operate AKS Stages in Burbank. That keeps me grounded in the practical side of a project: the people, the planning, and the details that make the production day work.

My experience includes creative direction at Burrud Productions and running Reelistic Pictures. As I relocate to New Zealand, I’m bringing that mix of creative range and practical experience to new collaborations.

20+YEARS IN
PRODUCTION & MEDIA
200+PRODUCTIONS
ACROSS FORMATS

04 / How I can help

The whole project.
Or the missing piece.

Choose the skills your project needs. I can work on a specific part or connect the creative process from concept through completion.

01 /

Picture it.

Turn a concept into something you can see, discuss and plan around, whether it’s a product, a space or a scene.

Creative development · Storyboards · Pre-visualisation · 3D modelling · Interior, exterior & product rendering

02 /

Produce it.

Shape the story, plan the production and create the content, with practical experience behind the camera and across the production day.

Video production · Producing & directing · Production planning · Audio production · Photography

03 /

Bring it together.

Create the edit, add the elements the camera couldn’t capture, and finish the picture and sound as one coherent piece.

Video & audio editing · 2D/3D animation · Visual effects · Motion graphics · Compositing · Colour correction · Sound design

04 /

Make it work.

Build a website or app around what people need to do. Connect the interface, the content and the visual design into a useful experience.

Website design · App creation · Interface design · Graphic design · Digital content

05 /

Keep it connected.

Carry the same identity and message across your content, website, campaign and supporting assets. Adapt the work for the places it needs to appear.

Brand & content optimisation · Campaign execution · Presentation design · Platform-specific assets · Brand consistency

05 / Fresh from my own workshop

Useful things.
A little personality.

Tradecraft Jelly is my own app brand. It’s where I bring together original ideas, visual identities, websites and working digital products.

Brew Jelly explores coffee drinks and recipes. Date & Rate brings a playful visual identity to a personal dating journal. Different ideas, each with a character of its own.

It’s the same connected approach I bring to client work: develop the idea, make the content, build the experience and carry it through.

Meet Tradecraft Jelly

Good things start with a conversation.

Relocating to New Zealand

Let’s make
something
happen.

Have an idea, a brief, or a project that needs an experienced pair of hands? Tell me what you’re working on.

richardswindell@mac.com

Richard Swindell
Creative production, visualisation & digital design.

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